Snow Business, December 2017
BUSINESS LEADERSHIP Continued from page 15 part A key concept from this forum relates to what you know and what you dont know you dont know Even with extensive mentoring schooling and reading of about 20 business books a year I learn all the time through missteps the things I didnt know I didnt know The key is to reduce those missteps to as few as possible and when they do occur recognize and learn from them Self sacrifice If you arent willing to work long hours not take a paycheck during tough times miss birthdays and anniversaries and put everything you own on the line knowing that it could all disappear in an instant success will likely be elusive Dont get me wrong it can get much better with an awesome highly accountable management team but those sacrifices never completely go away and you shouldnt expect them what do you know During a session at the Landmark Forum the facilitator drew a circle on a white board The circle is all the knowledge in the world He then drew a sliver of pie in the circle and said This is what you know Next he drew a slightly bigger sliver and said This is what you know you dont know Last he said the rest of the pie is everything you dont know you dont know to Although the sacrifices are great the reward can be too and it will be rightfully deserved for you and your family when it comes You have a decision to make choose wisely If you decide to build a true business then own it and live the part Do your best to value your support system Life balance may not be attainable but you can do everything in your power to be where you need to be for the people you love and for your business My advice is to grow to a size that at minimum can sustain a strong management team WHAT YOU KNOW WHAT YOU KNOW YOU DONT KNOW WHAT YOU DONT KNOW YOU DONT KNOW that has your back and can help share some of the load Once achieved you may find the sky is the limit I love talking with other entrepreneurs Call my office and schedule a time to talk if you have questions If I can share some experiences I will gladly do so Good luck Jon Crandall CSP is Chief Visionary CEO Landscaper Snow Ice Manager Salt Truck Driver and Building Janitor when needed for JC Grounds Management Hes also a member of the SIMA board of directors Contact him at jon@ jcgrounds com or call 978 532 9368 ICE MELT ENVIRONMENTALLY Environmentally Friendly Ice Melters Granular and Liquids Variety of products for di erent applications 16 SNOW BUSINESS DECEMBER 2017 www sima org snowbusiness FRIENDLY GREEN DE ICERS FOR PROFESSIONALS Meets LEED certifi cation requirements CALL TOLL FREE 1 800 528 1922 Phone 920 238 0482 FOR DISCOUNTED PRICING VISIT www GreenIceMelt com sima
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