Snow Business, December 2017
The quality and performance of our products is a direct result of our extensive field experience as one of the leading snow removal operations in the country In fact our products are designed for our internal use long before they are brought to market The DoubleDown is no exception It was designed to solve two particular challenges that the top quality firms must deal with every year The first is operator retention during low snow winters There have been many seasons where salting is common but plowing is not Operators must be kept busy throughout the season or they will find work elsewhere and therefore be unavailable should a late season blizzard hit If they can double as salt professionals they will be easier to retain The second challenge is providing our clients with the flexibility of multiple saltings during the day Currently we may clean and salt a clients lot in the early morning hours before they open and then send the salt truck on its prearranged route to about a dozen more sites Later that morning with the snow continuing the traffic has made the area slippery and someone has told the manager He calls Arctic for an additional application but the salt truck will not be available until later that afternoon Salt trucks are too expensive to be assigned to a single site so that is not a solution However the DoubleDown is both designed and priced expressly for that purpose Furthermore unlike a normal salt truck it reaches under parked cars for a great job anytime A total win win
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